Transforming the Marketplace

The Fresh Grocer

Year Committed: 2011
Length of Commitment: 5 years

Open 5 new grocery stores in or around food deserts.

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Verified Results

    • Commitment Element

      Provide an annual report, including number of new grocery stores built in or around food deserts.
    • Progress To Date

      The Fresh Grocer built three new grocery stores located in or around a food desert during the performance period December 2015-November 2016. To date, The Fresh Grocer opened a total of four stores in or around a food desert. It has made 80% progress towards meeting its commitment of building five grocery stores in or around a food desert.

    • Implementation Date

      November 2016
    • Reporting Date

      November 2016
    • Commitment Element

      Provide an annual report, including total number of people residing in a food desert census tract or limited supermarket access area served by new or renovated grocery stores.
    • Progress To Date

      The total number of people served by new The Fresh Grocer locations opened during the reporting period December 2015-November 2016 was 40,124 people.

    • Implementation Date

      November 2016
    • Reporting Date

      November 2016
    • Commitment Element

      Provide an annual report, including number of low-access and number of low-income/low-access individuals residing in a food desert census tract or limited supermarket access area served by new or renovated grocery stores.
    • Progress To Date

      The total number of low-access people served by the new The Fresh Grocer grocery store locations opened during the reporting period December 2015-November 2016 was 1,938 people. The total number of low-income/low-access people served by the new The Fresh Grocer grocery store locations opened during the reporting period was 444 people.

    • Implementation Date

      November 2016
    • Reporting Date

      November 2016
    • Commitment Element

      Provide an annual report, including number of jobs created by the new stores.
    • Progress To Date

      The number of new jobs created during the reporting period December 2015-November 2016 was 334 full-time equivalent jobs. The Fresh Grocer hired a total of 481 unique people.

    • Implementation Date

      November 2016
    • Reporting Date

      November 2016

Partner Statement

“After recently becoming a member of the Wakefern Food Corp., a retailer-owned cooperative, our company’s long term goal to open new stores in under-served areas remains steadfast, but the 5-year time commitment presents a challenge. In 2016, we have opened two new supermarkets in the Philadelphia suburbs of Brookhaven and Upper Darby and one new supermarket in Philadelphia’s Grays Ferry neighborhood. These three new stores created hundreds of new local jobs and provide improved access to fresh, healthy, affordable foods in areas that were previously in need. We look forward to continuing to grow our company and to serve those who are presently under-served with full service, state-of-the-art supermarkets.”