The Mushroom Council
2016 Progress Report
Dedicate a minimum of $2 million annually for 3 years to bring more vegetables to the plates of American families through mushroom marketing, working with school systems to increase mushroom-based food items served in schools, developing a new category of healthier meat and mushroom products for schools or commercial foodservice and engaging major associations of nutritionists and dieticians to communicate the nutrition benefits of blending mushrooms and meats.
“The Mushroom Council completed another successful year with the Partnership for a Healthier America. More schools, colleges and restaurants are serving healthier mushroom blended burgers than ever before. Partnership for Healthier America facilitated increased partnerships for the Mushroom Council including work with Sodexo and Health Care without Harm. The Mushroom Council continues to reach more families promoting the nutritional benefits of fresh mushrooms and working with decision makers to incorporate more blended products on their menus making the healthy choice the easy choice for all Americans.”