2016 Progress Report
MBUSA will invest $10.5 million over three years to provide grants to Laureus USA, which helps identify, train, place and support sport-based youth development coaches and organizations nationwide.
“Laureus USA, in partnership with Mercedes-Benz USA, has invested $8.25 million to train and place coaches in underserved communities where youth-based sports programming is lacking. In 2016, Mercedes-Benz USA invested $2.8 million in Laureus Sport for Good Foundation USA (Laureus USA) and will exceed the agreed $10.5 million investment by the end of 2017. Since 2014, working with Up2Us Sports and Playworks, with an eye toward providing a safe and engaging afterschool environment for at-risk youth, 2,746 coaches have been trained and 1,192 coaches have been placed in 109 cities in 23 states. These coaches have reached 296,570 youth. MBUSA’s investment in Laureus USA has also provided over $900,000 in grants and services to 10+ New Orleans youth-based sports programming organizations. These organizations have collectively reached over 55,000 youth since 2015, fostering improvements in health, education, and community cohesion. Additionally, 20 capacity building trainings for New Orleans non-profits have been implemented for these organizations. Following the relocation of MBUSA headquarters to Atlanta, Laureus launched Laureus Sport for Good Atlanta which will provide three-year grants to youth-based sports programming organizations operating in the Atlanta’s Westside community.”