Transforming the Marketplace

Maverik

2018 Progress Report

Year Committed: 2018
Length of Commitment: 2 years

Committed to promote healthier options such as fresh fruits and vegetables, healthier packaged food products and made-to-order options in its more than 300 locations across the country. It will also expand healthier beverages in both the cooler case and at the fountain machine.

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Verified Results

    • Commitment Element

      Offer at least eight categories of fresh fruit and/or vegetables year-round.
    • Progress To Date

      Maverik convenience stores offer eight categories of fresh fruits and vegetables in all 316 stores. Fruit and vegetable options include cut fruits and vegetables, freshly prepared salads and hand fruits.

    • Implementation Date

      May 2020
    • Reporting Date

      September 2018
    • Commitment Element

      Offer at least five categories of whole grain products year round.
    • Progress To Date

      Maverik convenience stores offer six categories of whole grains in all 316 stores. Whole grain options include granola bars, breads, popcorn and 100% whole grain chips.

    • Implementation Date

      May 2020
    • Reporting Date

      September 2018
    • Commitment Element

      Offer at least five categories of nonfat or low-fat dairy products.
    • Progress To Date

      Maverik convenience stores offer eight categories of nonfat and low-fat dairy in all 316 stores. Low-fat dairy options include flavored milks, low-fat cheese and yogurt cups, parfaits and smoothies.

    • Implementation Date

      May 2020
    • Reporting Date

      September 2018
    • Commitment Element

      Offer at least twenty healthier food and beverage products.
    • Progress To Date

      Maverik convenience stores offer well more than 20 different products that meet PHA's Healthier Packaged Food and Beverage Product Criteria. Healthier products include bottled water, low- and no-calorie beverages and fresh grab and go items.

    • Implementation Date

      May 2020
    • Reporting Date

      September 2018
    • Commitment Element

      In fountain machines, a minimum of 33% of beverages offered have 40 calories per largest cup available.
    • Progress To Date

      Thirty-four percent or 11 out of 32 fountain drink options at Maverik convenience stores contain zero calories per serving.

    • Implementation Date

      May 2020
    • Reporting Date

      September 2018
    • Commitment Element

      In beverage coolers, a minimum of 25% of facings offered include bottled water, low-fat or nonfat milk, low-fat or nonfat flavored milk with 130 calories per 8 ounces, soy beverages, 100% juice, or other beverages with 40 calories per container.
    • Progress To Date

      Thirty-two percent of facings in Maverik convenience store beverage coolers meet PHA Healthier Beverage product standards. Healthier beverages include bottled water, low-fat and nonfat milk, low-fat and nonfat flavored milk with <130 calories per 8 ounces, soy beverages, 100% juice and other beverages with <40 calories per container.

    • Implementation Date

      May 2020
    • Reporting Date

      September 2018
    • Commitment Element

      A minimum of two menu categories containing grains will use whole grain as the default grain option.
    • Progress To Date

      No update provided.

    • Implementation Date

      May 2020
    • Reporting Date

      September 2018
    • Commitment Element

      A minimum of one-third of menu items within each of five menu categories containing a protein ingredient will use lean protein exclusively.
    • Progress To Date

      Insufficient data for verification.

    • Implementation Date

      May 2020
    • Reporting Date

      September 2018
    • Commitment Element

      A minimum of one menu categories containing dairy will use low-fat or non-fat dairy exclusively.
    • Progress To Date

      Maverik has made progress on its commitment with six menu categories containing at least one item with a low-fat or nonfat dairy ingredient.

    • Implementation Date

      May 2020
    • Reporting Date

      September 2018
    • Commitment Element

      A minimum of two bundled combos that each meet the following criteria will be offered year-round: Combo Components: *If combo contains dairy, a low-fat, reduced-fat or fat-free dairy ingredients is used exclusively *If combo contains a grain ingredient, a whole grain is used exclusively *If combo contains a protein ingredient, a lean protein is used exclusively *Combo contains a non-fried fruit or vegetable And: Combo Nutrition Profile: *Default sides offered in combo meet PHA's Healthier Food and Beverage Product Criteria *Combo contains 0 grams trans fat and <10% of calories from saturated fat *Combo contains 1.2 mg of sodium per calorie *Combo contains 10% of total calories from added sugar
    • Progress To Date

      No update provided.

    • Implementation Date

      May 2020
    • Reporting Date

      September 2018
    • Commitment Element

      Provide prices that incentivize the purchase of fruits and vegetables
    • Progress To Date

      Maverik convenience stores incentivize the purchase of fruits and vegetables through competitive pricing with handheld fruits, fresh cut vegetables, and salads all priced below comparable snack items.

    • Implementation Date

      May 2020
    • Reporting Date

      September 2018
    • Commitment Element

      Provide prices that incentivize the purchase of whole grain products
    • Progress To Date

      No update provided.

    • Implementation Date

      May 2020
    • Reporting Date

      September 2018
    • Commitment Element

      Provide prices that incentivize the purchase of nonfat and low fat (1%) dairy products
    • Progress To Date

      Insufficient data for verification.

    • Implementation Date

      May 2020
    • Reporting Date

      September 2018
    • Commitment Element

      Provide prices that incentivize the purchase of packaged food and beverage products that meet the PHA Healthier Food or Beverage Product Criteria, as defined in A.4.
    • Progress To Date

      No update provided.

    • Implementation Date

      May 2020
    • Reporting Date

      September 2018
    • Commitment Element

      Provide prices that incentivize the purchase of beverages that meet the PHA Healthier Food or Beverage Product Criteria, as defined in A.5.
    • Progress To Date

      Maverik convenience stores incentivize the purchase of healthier beverages through competitive pricing. Zero calorie fountain sodas are priced, on average, 0.6% to 3% below their full-calorie alternatives.

    • Implementation Date

      May 2020
    • Reporting Date

      September 2018
    • Commitment Element

      Provide prices that incentivize the purchase of Healthier Grab & Go or Made to Order Items that meet criteria defined in A.6.
    • Progress To Date

      No update provided.

    • Implementation Date

      May 2020
    • Reporting Date

      September 2018
    • Commitment Element

      Provide prices that incentivize the purchase of Healthier Bundles that meet the criteria defined in A.7.
    • Progress To Date

      No update provided.

    • Implementation Date

      May 2020
    • Reporting Date

      September 2018
    • Commitment Element

      Ensure a minimum of 10 products within three feet of each point-of-scale area meet the PHA Healthier Food or Beverage Product Criteria, PHA Healthier Recipe Criteria, Healthier Grab & Go, Made to Order Item, or Healthier Bundle criteria
    • Progress To Date

      Maverik convenience stores offer 8 healthier products within three feet of the point of sale and are making progress toward meeting the goal of offering at least 10 products that meet PHA Healthier Food and Beverage Products Criteria at the point of sale.

    • Implementation Date

      May 2020
    • Reporting Date

      September 2018
    • Commitment Element

      Run a minimum of nine promotions featuring healthier options each year.
    • Progress To Date

      Maverik convenience stores ran 28 new promotions for products the meet PHA Healthier Food and Beverage Product Criteria in 2018. In addition, at least five types of bottled water were featured in all five promotional periods reviewed.

    • Implementation Date

      May 2020
    • Reporting Date

      September 2018
    • Commitment Element

      Across Maverik's Facebook, Twitter, and Instagram social media channels, a minimum of 15% of posts featuring food or beverages per month will: highlight offerings that meet the PHA Healthier Food or Beverage Criteria, reflect any of the healthier offerings in Section A, promote Drink Up, or promote the company's PHA partnership.
    • Progress To Date

      No update provided.

    • Implementation Date

      May 2020
    • Reporting Date

      September 2018
    • Commitment Element

      Offer a 50% discount on all fresh produce and all Maverik private label bottled water to all employees during their work day.
    • Progress To Date

      Maverik convenience stores issued a policy on June 26, 2017 to provide store employees with a 50% discount on up to 6 items intended for personal consumption while on work shifts. All grocery items and non-alcoholic beverages are eligible for the employee discount.

    • Implementation Date

      May 2020
    • Reporting Date

      September 2018
    • Commitment Element

      Subsidize gym memberships for corporate and retail employees.
    • Progress To Date

      Maverik convenience stores offer employees up to $75.00 per year toward reimbursement of an annual gym membership.

    • Implementation Date

      May 2020
    • Reporting Date

      September 2018
    • Commitment Element

      Offer free health screenings once annually to all employees enrolled in Maverik's insurance plan.
    • Progress To Date

      No update provided.

    • Implementation Date

      May 2020
    • Reporting Date

      September 2018
    • Commitment Element

      All Maverik convenience stores meet all the commitment elements.
    • Progress To Date

      Maverick continues to strengthen its commitment to increase access to healthier food and beverage options and is making progress toward meeting all commitment elements in its convenience stores.

    • Implementation Date

      May 2020
    • Reporting Date

      September 2018

Partner Statement

No statement provided.