2018 Progress Report
Committed to enhance, market and promote the healthier offerings it distributes to over 40,000 retail locations. Core-Mark will modify merchandizing sets to incorporate healthier options, and will provide FNV and Drink Up marketing materials to its retail customers free of cost.
“Core-Mark is one of the largest distributors and marketers of fresh and consumer-packaged goods in North America. It continues to motivate change in shopper perception about the availability of healthier options at smaller format retailers through innovation, technology and marketing awareness campaigns. Core-Mark sources and identifies a list of products for its customers that meet Partnership for Healthier America’s (PHA) Healthier Food and Beverage Product Criteria and is downloadable by customers on the ‘My Core-Mark Promo Power’ website. It can also be accessed by selecting the “Healthier Choice” hashtag filter within the ordering website and mobile ordering applications. These products are designated with a “Healthier Choice” icon and hashtag. Core-Mark remains constant with its promotional commitment by running multiple items quarterly, meeting PHA criteria in their national ad, Promo Power. This year Core-Mark and United Healthcare introduced, “Walk. Track. Get a $1,000 Back.” A fitness tracker program by which an employee can earn up to $1,000 by maintaining 10,000 steps per day for a year. Core-Mark also offers an enrollment credit of $55 would be applied toward select fitness trackers. Core-Mark also negotiates discounted gym memberships for its corporate employees and division offices negotiate gym membership discounts with facilities within their area. The UnitedHealth Allies program offers discounts on a range of health and wellness services and provides employees with discounted memberships through at least six national fitness clubs. Other discounted fitness center memberships are also offered in division offices, communities through local recreation centers, Goodlife Fitness and California Family Fitness. This information is mentioned in all new hire packets and employee handbooks.”