Creating Healthier Places

United States Tennis Association

2018 Progress Report

Year Committed: 2017
Length of Commitment: 3 years

Will provide opportunities for at least 500,000 children to get active on the tennis court through their NET Generation initiative, a new approach to making tennis fun and more accessible to all. NET Generation will recruit tennis instructors, coaches, and school providers to register and join the USTA branded platform to gain access to the NET Generation resources and curriculum.

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Verified Results

    • Commitment Element

      Launch NET Generation, a brand new USTA-branded youth initiative and curriculum focused on making tennis fun and engaging for kids of all ages, abilities and ethnic backgrounds.
    • Progress To Date

      USTA's NET Generation is a youth brand designed to encourage players ages 5-18 years of all backgrounds and skill levels to join tennis. In May 2018, USTA updated the NET Generation website it launched in 2017, which is aimed at providers, players, and parents. Providers can access curricula and parents and youth can identify coaches and teams in their area to join. The USTA also creates and distributes content for youth to families through monthly newsletters, which includes information and resources such as educational videos. In 2018, USTA launched a NET Generation app which allows youth to connect with coaches and receive badges for skills accomplished, download activities to complete at home, complete challenges and track activities.

    • Implementation Date

      January 2020
    • Reporting Date

      February 2019
    • Commitment Element

      Recruit at least 15,000 new coaches, teachers, and volunteers to join USTA's NET Generation initiative.
    • Progress To Date

      From February 2018 through February 2019, 27,195 coaches, teachers, and volunteers joined USTA's NET Generation Initiative. As of February 2019, 13,164 (48%) of these coaches, teachers, and volunteers had completed, and been approved through, the National Center for Safety Initiatives background screening, part of USTA's Safe Play Program. Since 2017, 29,273 coaches, teachers, and volunteers had completed, and been approved through, the National Center for Safety Initiatives background screening.

    • Implementation Date

      January 2020
    • Reporting Date

      February 2019
    • Commitment Element

      Serve at least 500,000 youth through USTA's NET Generation initiative, including at least 300,000 youth in after-school and summer programming through USTA's National Junior Tennis & Learning (NJTL) network
    • Progress To Date

      Between May 2018 and April 2019, 233,919 youth and 98,058 parents registered on USTA's NET Generation website. The total number of duplicated youth served in after-school or summer programming through USTA's National Junior Tennis & Learning network in 2017 and 2018 was 671,802 youth.

    • Implementation Date

      January 2020
    • Reporting Date

      February 2019
    • Commitment Element

      Provide new tennis equipment with a minimum retail value of $2,000,000 to support schools and facilities participating in USTA's NET Generation initiative.
    • Progress To Date

      Between January 2018 and April 2019, USTA provided new tennis equipment with a total retail value of $2,069,713 to community organizations, coaches, schools and teachers. Equipment included coaching manuals, nets, racquets, balls, bags, shoes, athletic apparel, and promotional items such as water bottles and wristbands. Since 2017, USTA has provided $2,448,100 in new tennis equipment.

    • Implementation Date

      January 2020
    • Reporting Date

      February 2019
    • Commitment Element

      Mandate all providers appearing on the NET Generation online platform to be screened in order to provide a safe and welcoming environment for all youth and parents.
    • Progress To Date

      USTA continues to require Net Generation providers to complete a Safe Play background screening with the National Center of Safety Initiatives, review a Safe Sport Education Module, review Safe Play misconduct and reporting guidelines, and adhere to Safe Play policies.

    • Implementation Date

      January 2020
    • Reporting Date

      February 2019

Partner Statement

“NET Generation, official youth tennis of the USTA, is designed to encourage and inspire players ages 5-18 of all backgrounds and skill levels to join tennis. In May 2018, USTA updated the website to provide resources for providers, players, and parents. Providers can access curricula and parents and players can find coaches and programs in their area. The USTA also creates and distributes content for providers, players and parents through monthly newsletters, which includes information and resources such as educational videos, tips and more. In 2018, The NET Generation app launched which allows youth to connect with coaches, receive badges for skills accomplished, download activities to complete at home, complete challenges and track activities. From February 2018 through February 2019, 27,195 coaches, teachers, and volunteers joined NET Generation. Between May 2018 and April 2019, 233,919 youth and 98,058 parents registered on the NET Generation website. Between January 2018 and April 2019, USTA provided new tennis equipment with a total retail value of $2,069,713 to community organizations, coaches, schools and teachers. Equipment included coaching manuals, nets, racquets, balls, bags, shoes, athletic apparel, and promotional items such as water bottles and wristbands.”