Making the healthy choice the easy choice for American families is what PHA is all about. But someone has to make those healthier choices available. McLane Company Inc., the nation’s largest grocery and foodservice distributor, plays that critical role for stores, restaurants, pharmacies and other mass-market retailers.
McLane’s commitment to PHA includes a wide range of supply chain solutions that make it easier for stores to stock fresh produce, private label water bottles and packs with the Drink Up droplet and products that meet PHA’s Healthier Food and Beverage Product Criteria. When McLane proactively highlights healthier options, it encourages its convenience and grocery store customers to meet consumer demand.
McLane is currently working to create a list of products that meet the PHA Healthier Food and Beverage Criteria or PHA Healthier Recipe Criteria. The company has promised to promote these products to the businesses that buy from them, making it easier for them to identify healthier choices and pricing them competitively. They’ll offer bundled discounts to customers on a routine basis that align with seasonal themes.
Additionally, the company will make healthier choices easier for its employees, offering free activity trackers and healthier catering options for corporate meetings. As a Drink Up partner, McLane plans to expose employees to Drink Up messages around the company water cooler so that they, too, can drink more water more often.
Drink Up was formed between the Partnership for a Healthier America, with Honorary Chairwoman Former First Lady Michelle Obama, and stakeholders across the public and private sectors who are dedicated to encouraging people to drink more water, more often. Started in 2013, Drink Up quickly became an award-winning, national consumer marketing campaign that represents 50+ partners in the bottled, tap, reusable, and filtered water space, bringing together all sectors of water to reach the common goal of more people drinking more water. To learn more, visit www.YouAreWhatYouDrink.org.
152,792 c-stores in the U.S. serve approximately 160 million Americans every day, which means that on average, half the U.S. population visits a convenience store every single day