Morrison Healthcare: Empowering Café Guests to Make Healthier Choices
Partner spotlight from PHA’s 2016 Annual Progress Report
Sales of bottled water at checkout soared 147 percent at Morrison Healthcare sites
Chances are, if you’re visiting a hospital café, your mind is on a lot of things. Making healthy food choices might not be one of them. PHA’s Hospital Healthier Food Initiative partners, such as Morrison Healthcare, are making it easy for guests and staff to eat healthier during times of stress, when their bodies most need good nutrition.
They are motivating and empowering café guests in Morrison’s 347 PHA-committed hospitals by making healthy options more visible and convenient. Morrison cafés feature large, two-tiered fruit displays and multi-level racks with dried fruit and nuts in front of the register, where it can’t be missed. Bottled water is also placed at the checkout, an addition that has benefited guests and boosted beverage sales: water sales have soared 147 percent since Morrison made the switch in 75 percent of its hospital locations three years ago. When the healthy choice is the easy choice, it’s a no-brainer.
View Morrison Healthcare’s 2016 Annual Progress Report verified results.