Partnership for a Healthier America Launches "Good Good Food" Campaign with a Free Community Block Party at the Austin Town Hall Farmers Market
Event to Feature Live Music, Cooking Demos, and Fun Activities to Empower Healthier Choices in the Chicago Community
CHICAGO, IL – September 18, 2025 – Partnership for a Healthier America (PHA), a national nonprofit focused on increasing access to nutritious food, launches its new public awareness campaign, Good Good Food, with a free community block party in conjunction with the Austin Town Hall Farmers Market on September 18th, at the Austin Town Hall in Chicago.
The block party marks the kickoff of PHA’s city-wide effort to double produce consumption in Chicago as part of its “Good Food Cities” initiative. The celebration is a fun, family-friendly event focused on making healthy eating accessible and exciting for everyone. “Our mission at PHA is to ensure that everyone has access to the good food they need to thrive, and we’ve set a bold vision to double produce consumption in 15 U.S. cities, including Chicago,” said Noreen Springstead, President and CEO of Partnership for a Healthier America. “The Good Good Food campaign is about celebrating how a simple, better choice can help you feel better than good—it can make you feel ‘good good.’ We are thrilled to be partnering with the Austin Town Hall Farmers Market and local organizations to make a tangible, lasting difference in this community alongside Novo Nordisk, Amazon Access, and Keurig Dr Pepper.”
The event features live cooking demonstrations and free food samples from Chef Sebastian White, a food budgeting hub powered by Amazon Access, and a hydration station with Keurig Dr Pepper. Attendees can also enjoy live music and a DJ’ing class with DJ LipGloss and all that the Farmers Market has to offer.
“We are proud to join with Partnership for a Healthier America on this critical initiative,” said Jillian Griffith, Senior Health Partnerships Manager at Amazon Access. “At Amazon Access, we are focused on making quality food more convenient and affordable for customers.. This event is a great way to kick off a campaign that will have a lasting, positive impact on the Austin community and beyond.” The block party will also highlight the newly opened Forty Acres Fresh Market, which provides fresh and affordable local food to the Austin community.
“The Austin Town Hall Farmers Market is a cornerstone of this community, and we are thrilled to host the Good Good Block Party,” said Veah Larde, Market Manager of the Austin Town Hall Farmers Market. “Working with PHA and its amazing partners reinforces our commitment to bringing fresh, affordable food to our neighbors. It’s a fantastic opportunity to celebrate healthy living right here in Austin.”
PHA’s work in Chicago includes providing funds to local organizations to increase local access to produce and other healthy foods, and operating its signature “Good Food at Home” program, which has provided over 1.9 million servings of fruits and vegetables to more than 5,000 Chicago families.
About the Austin Town Hall Farmers Market
Austin Town Hall Farmers Market, part of the city-run Chicago Farmers Market program, is located in the under-resourced neighborhood of Austin on the city’s far West Side. Under the leadership of Market Manager Veah Larde, the market serves as a community center, a promoter of economic opportunity through food, and a place where local residents can connect with organizations providing vital services. Learn more about the market at https://www.austintownhallcitymarket.com.
About Forty Acres Fresh Market
Forty Acres Fresh Market is a business with a mission to increase access to affordable, high quality, fresh food in underserved areas. We believe in the power of communities to develop, build, and sustain their own resources and are proud to be part of economic revitalization on Chicago’s westside. Join us in our efforts to ensure that every neighborhood has healthy food options available to all at https://www.fortyacresfreshmarket.com.
About Partnership for a Healthier America
At Partnership for a Healthier America (PHA), we are advancing equitable access to nutritious food for all in America to lead healthy lives. As a national nonprofit founded alongside Former First Lady Michelle Obama’s Let’s Move! campaign in 2010, PHA works with community organizations, corporations, foundations and governments to build healthier communities through nutritious food. Learn more about our work at ahealthieramerica.org.
About Amazon Access
Amazon Access is a one-stop-shop for customers to explore programs, discounts, and features that make shopping on Amazon even easier and more affordable, like payment with SNAP EBT, Access Discounts, and Prime Access – a discounted membership for qualifying government assistance recipients and income-verified customers that is half of the cost of a regular Prime membership. Grounded in convenience equity, Amazon Access strives to reduce barriers for lower income individuals to access what they need to live healthy lives. Visit amazon.com/access to learn more.
About Keurig Dr Pepper
Keurig Dr Pepper (Nasdaq: KDP) is a leading beverage company in North America, with a portfolio of more than 125 owned, licensed and partner brands and powerful distribution capabilities to provide a beverage for every need, anytime, anywhere. With annual revenue of more than $15 billion, we hold leadership positions in beverage categories including carbonated soft drinks, coffee, tea, water, juice and mixers, and have the #1 single serve coffee brewing system in the U.S. and Canada. Our innovative partnership model builds emerging growth platforms in categories such as premium coffee, energy, sports hydration and ready-to-drink coffee. Our brands include Keurig®, Dr Pepper®, Canada Dry®, Mott’s®, A&W®, Peñafiel®, Snapple®, 7UP®, Green Mountain Coffee Roasters®, GHOST®, Clamato®, CoreHydration® and The Original Donut Shop®. Driven by a purpose to Drink Well. DoGood., our 29,000 employees aim to enhance the experience of every beverage occasion and to make a positive impact for people, communities and the planet. For more information, visit www.keurigdrpepper.com and follow us @KeurigDrPepper on LinkedIn and Instagram.
Media Contacts:
Jason Wilson, Senior Vice President of Strategic Partnerships, Partnership for a Healthier America, jwilson@ahealthieramerica.org