PHA & NACS Announce New Commitment with Kum & Go for Healthier Convenience Retailing
Kum & Go to expand healthier options in 400 stores throughout Midwest and joins more than 300 PHA partners to transform the marketplace and provide healthier, convenient choices to consumers.
ATLANTA (Oct. 2, 2019) – The Partnership for a Healthier America (PHA), a nonprofit that helps leverage the power of corporate America to improve the food supply, and the National Association of Convenience Stores (NACS), which represents the nation’s 153,000-plus convenience stores, today announced that NACS member Kum & Go is committing to offer healthier foods at healthier prices throughout its 400 locations. PHA has now helped to expand healthier options in more than 2,500 convenience store locations nationwide.
Kum & Go is a family-owned, Iowa-based convenience store chain operating throughout the Midwest. Kum & Go’s three-year commitment with PHA will result in healthier offerings, including fresh fruits and vegetables, grab-and-go items, beverages, and prepared items in its fresh food program. Kum & Go will also be offering special price promotions on healthier items and will include healthier options in its “&Rewards” customer loyalty program.
As a company that is deeply committed to their employees and the local communities they serve, Kum & Go has also committed to increasing the number of locations that participate in their food rescue program, which donates food and beverages to local food banks, and providing discounts on their healthier offerings to employees.
“Kum & Go is proud to announce these new commitments with Partnership for a Healthier America,” says Kum & Go Chairman and CEO, Kyle J. Krause. “The partnership’s mission to ensure all families have access to nutritious foods is in lock step with our own goals to help make healthy choices convenient and accessible for all.”
“One in two Americans visits a convenience store every day. The convenience store industry has recognized the important role they must play in providing healthy, nutritious options for customers,” said Nancy Roman, President and CEO of PHA. “We are excited to have Kum & Go’s commitment to expand healthier options throughout its 400 stores.”
“The convenience retailing industry is committed to making the healthy choice the convenient choice. Kum & Go’s commitment with PHA furthers the work of the country’s leading convenience retailers and distributors to help make a positive difference in millions of Americans lives every day,” said NACS President & CEO Henry Armour. NACS is the only retail-focused association to commit with PHA and was named PHA’s 2019 “Partner of the Year” in recognition of the convenience industry’s support of PHA’s mission.
The commitments were announced at the NACS Show, the convenience and fuel retailing’s premier industry event that attracts 25,000 industry stakeholders from around the world. In addition to encouraging member engagement, NACS and PHA created a web-based nutrition resource, the Healthier Product Calculator, to assist member companies in identifying healthier product options.
To learn more about the Healthier Product Calculator and PHA’s convenience store and distributor commitments visit: www.ahealthieramerica.org.
About Partnership for a Healthier America (PHA)
PHA’s mission is to leverage the power of the private sector to bring lasting systemic changes that improve the food supply, increase healthy choices, increase physical activity and contribute to a culture of health. In 2010, PHA was created in conjunction with Former First Lady Michelle Obama’s Let’s Move! effort. PHA identifies, accelerates and celebrates voluntary business practices that improve or increase choice or lead to new norms and behavior around food and physical activity. For more information about PHA, please visit www.ahealthieramerica.org and follow PHA on Twitter @PHAnews.
NACS advances the role of convenience stores as positive economic, social and philanthropic contributors to the communities they serve. The U.S. convenience store industry, with more than 153,000 stores nationwide selling fuel, food and merchandise, serves 165 million customers daily—half of the U.S. population—and has sales that are 10.8% of total U.S. retail and foodservice sales. NACS has 1,900 retailers and 1,800 supplier members from more than 50 countries. Learn more at www.convenience.org and follow NACS on Twitter, LinkedIn and Facebook.
PHA – Andrew Brenner (email@example.com)
NACS – Jeff Lenard (firstname.lastname@example.org)
Kum & Go – Ariel Rubin (Ariel.Rubin@kumandgo.com)